While you focus on improving lives, Seven Pools focuses on your communications.

  • Communication strategies
  • Fundraising campaigns
  • Cross-platform content: website,
    e-newsletters, social media, print materials
  • Donor and partner relations and presentations
  • Board communications
  • Volunteer orientation materials
  • Short-form video storytelling
  • Grant proposals
  • Communications capacity building for leadership and staff
  • Corporate social responsibility project team communications
  • kids
  • classroom


Palapala Ho’omau Preservation Society
Kipahulu, Maui, Hawaii

The historic Palapala Ho'omau Congregational Church is a serene sanctuary on a high cliff overlooking the crashing Pacific. Built by missionaries in 1857, the church and grounds are the burial place of generations of local Hawaiians, Chinese plantation workers, and aviator Charles Lindbergh. The Palapala Ho’omau Preservation Society was established in 2012 to restore the church, build an endowment to maintain and return to an active role in the life of the Kipahulu community. Seven Pools is creating a communications and fundraising plan for the PPHS board to raise funds, to welcome and manage visitors to the historic graves, and to open the church for select destination weddings and private events.

The Bishop Masereka Christian Foundation
Kasese, Uganda

Seven Pools developed and implements a comprehensive communications strategy for BMCF, a Ugandan-led grassroots initiative delivering maternal-infant health care, malaria and HIV prevention and treatment to over 20,000 patients each year. BMCF is working with award-winning non-profit architects MASS Design Group of the Partners in Health facility the Butaro Hospital in Rwanda, to build the first modern hospital for western Uganda.

Seven Pools raises awareness of BMCF’s mission and plans fundraising appeals for operations, a capital campaign for hospital construction, and materials for major gifts solicitations, board meetings, and advocacy events. From concept to delivery, we create newsletters, web content, videos, slide shows, and social media to keep U.S. donors and partners engaged in BMCF’s progress and plans. In 2012, two targeted appeals increased results over 2011 by 250%. Gale Pryor wrote and produced ‘Making Motherhood Safer: The Bishop Masereka Hospital,’ a video about the work of BMCF, in collaboration with Nesson Media. (View the video at: Vimeo.) Follow Seven Pools’ updates for BMCF on Twitter: @bmcfhealth. on Facebook: You can also visit there webpage here:


Innercity Weightlifting
Boston, MA

Innercity Weightlifting reduces violence and promotes achievement among urban youth at the highest risk for violence by getting them off the streets and into the gym to learn the discipline of Olympic weightlifting. Gale Pryor led a team of graduate students to create a communications strategy for Innercity Weightlifting to reach out to and build relationships in a community resistant to their mission.

East Boston Neighborhood Health Center
Boston, MA

Gale wrote web and print content for an innovative community health center serving 300,000 patients in East Boston and surrounding communities to express the welcoming voice of the health center as well as inform and guide patients to services. Gale’s interview with elders in community created an enduring portfolio of profiles of the voices and stories of East Boston. Elder Service Plan

Corporate Voices for Working Families
Washington, D.C.

Gale wrote Workplace Lactation Programs: Good for Working Families, Good for Business, a print/online toolkit for managers and other administrators in corporations to support lower-wage employees who wish to breastfeed their babies after returning to work. We revised the toolkit to incorporate legislative developments based on Federal Affordable Care Act of 2010, then researched and wrote a new version, Lactation Toolkit for Commanders and Women in the Armed Services, in 2012. The project funded by grant from Abbott Laboratories.

Waldorf High School of Massachusetts Bay
Belmont, MA

Gale provided the concept for and wrote viewbook text and web content for the Waldorf High School of Massachusetts Bay viewbook, a CASE District 1 Honorable mention recipient.


Gale Pryor is a seasoned communications strategist, content producer, editor and copywriter, award-winning author, and holds a Masters of Science in Communications Management. As principal of Seven Pools: Communications for Change, she brings the impeccable standards of traditional print publishing to the dynamism of digital platforms to create communications tailored to your voice and needs. With a trusted network of specialists in graphic design, web development, fundraising, public relations, video production, and international development, she is able to shape messages, design campaigns, and produce materials that move your organization forward from idea to impact.

Gale began her career in book publishing, first with William Morrow in New York and Little, Brown and Company in Boston. Following ten years with Candlewick Press in Cambridge, as both a copywriter and acquisitions editor of nonfiction books for children, she began writing websites and print materials for a range of mission-driven clients in health, parenting, education, and global health. She also wrote two bestselling books on breastfeeding, the first a revision of her mother Karen Pryor’s classic Nursing Your Baby (1.2 million copies sold), the second, a guide for working mother, Nursing Mother, Working Mother: The Essential Guide to Breastfeeding Your Baby Before and After You Return to Work (75,000 copies sold).

Gale earned a Master’s of Science in Communications Management from the Simmons College Graduate School of Management in 2013, where she was awarded the 2012 Bernstein Award for dedicated her education to service to others. She has a B.A. in Literature from Cornell University.

  • “Gale Pryor's commitment to her clients goes beyond what one would typically expect. She not only asks thought-provoking questions and listens carefully to the responses, she participates fully in the discovery process. Her genuine interest in, and ability to interact with, a wide variety of audiences means she is able to delve deep into the soul of each project and create an inspiring and insightful communications strategy—tailored to fit. Gale sincerely cares about the quality and integrity of the message she is delivering, and delivers it with perfection. I feel extremely lucky that I have had the opportunity to work with her and hope there are more opportunities to do so in the future.”
    —Erinn Larsen, graphic designer/art director
  • "Gale Pryor combines big-picture insights into NGO strategy with thoughtful development of communications and media campaigns to advance the organization. An energetic team member, she brings her commitment to mission along with a smile, and doesn't flinch at hard work. The most impressive thing about Gale is that she's able to provide both concept and execution in organization communications."
    —Leslie Nicholson, nonprofit growth strategist
  • “I've worked with Gale Pryor on several communication strategy writing projects. She's excellent at gathering requirements and client needs. She consistently delivers good work. She also has a sincere intellectual curiosity about what a client is trying to say; her approach is never cookie-cutter.”
    —Omar Roca, project manager at Safari Books Online
  • "Gale Pryor just gets it. After explaining the project at hand and asking thoughtful, astute questions, she would go off and return with copy that shows what a careful listener and creative writer she is, for whatever she wrote was always just right. I could never figure out how she could find just the words in just the style I was hoping for, but she did, time and time again. Our books, authors, and illustrators benefited from her talents — and, on top of it all, she is so easy and great fun to work with.”
    —Deborah Sloan, Deborah Sloan and Company
  • "As Senior Writer for The Parent Review, Gale Pryor wrotes, edited, and coordinated content. She is smart, able, and easy to work with. Within aggressive deadlines, she ably wrote the editorial content for our e-newsletter, eCareConnect, read by over 80K users weekly. She is smart, able, and easy to work with.”
    —Betsy Weaver, EdD, Founder/President, TPR Media
  • Nursing Mother, Working Mother, Second Edition:

    “This book nurtures the new mother and teaches how to manage what many have told her can’t be done. Gale Pryor is like the experienced older sister who, wanting the best for the new mother and baby, says, ‘Yes, you can. Here’s how.’”
    —William Sears, MD, author of The Baby Book


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